Digital private bank Alpian has launched its mobile-first digital service which combines everyday and private banking services for the mass affluent client segment.

The service aims to differentiate itself by providing clients access to personalised wealth services that are conventionally only available to clients of traditional private banks — at a 0.75% management fee.

Alpian also provides clients with everyday banking services such as the ability to execute payments, conduct foreign exchange, withdraw cash, and make purchases with its metal Visa debit card.

Founded in 2019, Alpian closed a CHF19 million Series B from Italian bank Fideuram-Intesa Sanpaolo Private Banking and was granted a banking license by FINMA in April 2022.

Schuyler Weiss

“The launch of Alpian, Switzerland’s first digital private bank, marks a step forward for the industry. This is our first important milestone on a journey of many more,”

said Schuyler Weiss, CEO of Alpian.

Pasha Bakhtiar

“Since the beginning, the team has worked relentlessly to build a robust Swiss bank and develop a digital private banking experience with no parallels in the market. We are extremely grateful for the support of all our shareholders.”

said Pasha Bakhtiar, Chairman of Alpian.