Fintech innovation ecosystem and early-stage investor F10 announced that it will be rebranding as Tenity after eight years to reflect its global positioning.

Over the past weeks, Tenity has already started changing its visual identity and revamped its website.

Tenity said that the change of name and logo is the last step in completing its rebranding exercise.

F10 was first launched in Zurich by the SIX Swiss Exchange in 2015. Just a year later, it was spun off into an association with more corporate members and was well-established in Switzerland.

From 2020 onwards, Tenity went on a massive expansion drive with its first stop being Singapore and then setting up operations in Spain.

In April 2022, Tenity announced that it has secured a funding round as well as management buy-in by its executive leadership to become an independent entity.

Just last year, Tenity had incubated and accelerated 100 startups and its alumni raised more than US$ 200 million.

Tenity has expanded its operations from three hubs in three countries, to actively running programmes out of four hubs in seven countries.

It has also launched the a dedicated climate fintech incubator in Nordics and the Baltics.

The company said in a statement,

“Tenity stands both for our legacy, and our ambition – coming from ten, and growing to infinity. It also represents our independent state of mind. Tenity is a place where value and impact are created. A place where startups, corporates, and investors come together to create the future.

A place, where we make innovation work. While we are sad to say goodbye to F10, we are excited for what’s to come. The past eight years as F10 have been an incredible journey. Here’s to the future.”