Jumio, a provider of identity verification solutions, has been recognized as a Representative Vendor in the latest Gartner Market Guide for Identity Verification. This is the fifth consecutive year that Jumio has received this recognition.

Vendors are selected for the Market Guide based on a number of criteria, including their capabilities and their representation of particular market segments or geographic regions among others.

The Market Guide notes,

“The purpose of identity verification is to establish confidence in the identity of a user during a digital interaction. As a result, across all geographies and industries, the use cases in which identity verification is required in the market today have become broad in scope.

This is accelerating as the pace and reach of digital transformation continue to expand the scope of digital interactions for both customers and workforce.”

Jumio was also recently recognized as a Representative Vendor in the 2023 Gartner Market Guide for User Authentication.

Stuart Wells

“We think that the Market Guide reinforces what we believe to be true: that the rise of deepfakes warrants a stronger form of identity verification, and that organizations must adopt multimodal biometric authentication, multi-modal liveness checks, deepfake detection models, as well as technologies to prevent presentation and injection attacks,”

said Stuart Wells, Chief Technology Officer at Jumio.

This article first appeared on Fintech News America.