Tamedia, one of the biggest Swiss media groups, defined Fintech as a new growth area in its ventures sector and is investing in Lykke, a global Blockchain based marketplace for easy management and trading of cryptocurrencies and other digitized assets.
The company, headquartered in Zug has approximately 25 employees located in Switzerland and about 80 employees and contractors worldwide. Tamedia is planning to support the start-up in its growth and further development of the global marketplace. Furthermore, Tamedia wants to make additional Fintech investments in the future.
Samuel Hügli, Member of the Management Board and Head of Technology & Ventures at Tamedia:
“With its marketplace for cryptocurrencies Lykke offers an exciting product with great potential. With our investment, we will benefit from Lykke’s know-how in Fintech and Blockchain and we will support the growth of the start-up specifically through our expertise in marketing, product development and B2C space.
This cooperation could also lead to the development of innovative offerings for our customers, such as new payment services for Tamedia products.”
Lykke has over 90,000 registered accounts and a total trading volume of over 1.5 billion US dollars has already been transferred via the marketplace.
Richard Olsen, Founder and CEO of Lykke:
“We are delighted to have Tamedia on board as a new investor and we welcome Samuel Hügli to our Board of Directors. Tamedia has successfully held its ground throughout the digital transformation and with this investment, the company shows confidence in Lykke’s vision. Our collaboration with Tamedia will allow us to successfully move our business forward.”
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